about us
merrittron sherbeckerman

Chris Cole, Principal

Christopher Cole is Director of Development for Metrovation's East Coast operations. He is based in Red Bank, New Jersey, where he is in charge of acquisition, leasing, re-development and asset management.

Chris’s recent accomplishments include development in 2004 of 21 East Front Street in Red Bank, NJ. Chris also managed the development of Brook 35 Plaza in Sea Girt, NJ. This 80,000 square foot shopping center has been transformed from a bland neighborhood strip center to a vibrant lifestyle center, with such national tenants as Talbots, Banana Republic, and Williams-Sonoma. Chris also developed five key mixed-use retail, commercial and residential buildings in Red Bank. These projects have been the catalyst for the revitalization of the downtown.

In Red Bank, Chris is currently developing two mixed-use projects and an affordable housing project. He is also working on the redevelopment of downtown Belmar, NJ, which will include 200,000 square feet of retail and 1,000 residential units.

Chris received his Masters Degree in Real Estate and Construction Management from the
up topUniversity of Denver and a B.A. from Babson College.

Mark Seiler, Principal

Mark co-founded Metrovation after leaving Terranomics in 1995. He has extended the focus of Metrovation from primarily a retail developer to a broad based development company that uses its projects as agents for change to revitalize communities.

Mark has acquired or developed over $100 million of properties in the last decade, serving as managing partner of partnerships in San Francisco and Oakland. These developments have included the full rehabilitation and adaptive reuse of older buildings; redesign, seismic retrofit, base building and tenant improvement construction; and new residential construction.

Mark received an M.B.A. from the University of Michigan and a B.A. from the University
up topof California, Berkeley.

Merritt Sher, Principal

Merritt Sher has been a real estate innovator since founding Terranomics in 1970. He has played a key role in the creation of some of America's most successful commercial real estate projects, including the nation's first Power Center, 280 Metro Center in Colma, CA and the "lifestyle center" The Grove at Shrewsbury in Shrewsbury, NJ.

Merritt has been a board member and early stage investor for several national retail companies, and has served as a real estate consultant for such retailers as The Gap, where he arranged the firm's acquisition of Banana Republic.

In 1989, Merritt formed Terranomics Retail Services which became one of the nation's largest retail real estate brokerages specializing in tenant representation, project leasing and institutional property management. Terranomics represented several million square feet of retail space and many of the nation's leading retailers. In 1997, Federal Realty Investment Trust acquired Terranomics Retail Services.

Most recently, Merritt developed Hotel Healdsburg, a 55-room luxury hotel in the North Sonoma Wine Country of California.

Merritt’s book of philosophical snippets, “Ten Birds With One Stone,” will soon be available from Pollinator Press

up top Merritt received his J.D. from Hastings College of Law.

Ron Sher, Principal

In addition to his role as Metrovation principal, Ron is Chief Executive Officer of Argus Group, Ltd. Argus Group is principally involved in repositioning and managing a portfolio of retail and office properties, including Five Points Plaza in Huntington Beach, CA and Crossroads in Bellevue, WA.

Ron was a founder of Terranomics International Investors, the predecessor of Metrovation Capital, where he serves as a principal. He is a founder of Islander’s Bank, a commercial bank headquartered in Friday Harbor, WA.

Ron was responsible for the redevelopment and expansion of Crossroads Shopping Center in Bellevue, WA, a 550,000 square foot center which has become the thriving town center of east Bellevue. Crossroads was the subject of a case study by the International Council of Shopping Centers.

Ron also founded and is Chief Executive Officer of The Third Place Company, which creates community gathering places anchored by a new and used book store, restaurants and entertainment.

Ron received his Ph.D. from Washington State University, an M.B.A. from Columbia
up topUniversity, and a B.A. from Colorado College.

David Beckerman

David Beckerman is Chief Financial Officer of Metrovation, where he identifies, negotiates and closes financing for properties controlled by the firm. He is also Managing Director of Metrovation Capital, LLC, a direct lender providing high-leverage first and second mortgage financing for commercial properties. Prior to the founding of Metrovation Capital, he was Chief Operating Officer of Terranomics International Investors. Experienced as both a borrower and a lender, David has closed more than $400 million of commercial real estate loans.

Previously, he was the senior investment officer of a Boston-based investment advisory firm which represented offshore institutional clients. His expertise is in high-leverage structured lending and he has closed investments in retail, office, multifamily, hotel, and industrial properties nationwide. He also has worked in the consulting divisions of Real Estate Research Corporation and GA/Partners.

David received his M.B.A. from the Kellogg School of Management at Northwestern
up topUniversity and a B.A. from Tufts University.

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